I believe that with the video, our CD cover and magazine poster makes our final product very effective as they all show some aspect of the video that will attract our target audience. As the CD cover shows a link to the artist; the colour pink included in the artwork ect, I believe this will entice the audience further as it will be easily recognised and easily identifiable. From afar I believe our audiences will be interested in the cover and will want to have a close look, enticing them to buy the single before they have seen it properly as it is original and creative.
The video will entice audiences as the song is a well known song and the video is such that it will be easily identified and will stick in your head. I believe it is a video that is fun, creative and attracts all audiences not just our target audience. I believe that with the different shots we have used and the different aspects of the video will ensure that it is effective and will stay with the audience long after they have seen it. With the piano at the beginning of the video, I believe this makes the it unique and allows it to stand out from others. With one of the performers running throughout the video I believe this makes it fun and makes it stand out as something to be remembered.
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