CD - Digipak

Our digipak design was inspired by the music video we had originally created. We chose the colour pink which was used throughout the digi pack design as it symbolises the artists name. We also tried to keep an urban style for the front cover especially as it is a picture of the performer sat on railings in front of a brick wall. This is also seen in aspects of our music video, For example the performance scenes where there is graffiti in the back ground.
We also wanted the digi pack to look eye catching and appealing, as in the real world it would be used to draw in customers which would then be the ones to actually buy the CD. We tried to be much more creative at the back and link the song in with the cover. We did this by using a glass of water with a dissolving “pill” in it. We used photo shop to make the pill look pink, with a broken heart in the middle of it which also relates to the song and music video which has a narrative about a breakup.
The back cover has bar code art the bottom which also makes the digipak look realistic. It also contains music labels which would be used on the real "Pink" CD cover, which also makes it look like a real CD cover.
For the insides of the cover we added lyrics from the song, which is very simplistic but we didn’t want the inside to look to busy. We added a picture of the performer with the same costume on as the front cover so it would flow nicely from the outside to the inside. The same kinds of dark and florescent pink colours were used throughout, along with black and white as our main theme colours again to help the digi pack flow.

Front Cover

Inside Left

Inside Right

Back Cover